Mobile
December 11, 2013
By Jen King
London department store Harrods is using its iPad magazine application to mimic an in-store makeup trial to strengthen mobile commerce beauty sales.
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","iv":"9fe4fe6f15503e38b8833494989652ce","s":"d1af8c5b71959e5f"}
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