Columns
August 5, 2011
By Judy Jansen
With the advent of handheld mobile shopping, retailers must investigate an entirely unique approach to on-the-go merchandising.
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","iv":"85ea929983a041b3057f8f70c044af55","s":"bd03daf3f0943d1d"}
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