Columns
August 5, 2011
By Judy Jansen
With the advent of handheld mobile shopping, retailers must investigate an entirely unique approach to on-the-go merchandising.
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","iv":"05dc0fd39cd26ffeca58ca0ee2675901","s":"25fdb219da4e2c47"}
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