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Mobile

Marc Jacobs looks to dedicated readers with Elle mobile ad

February 12, 2015

Daisy Dream fragrance Daisy Dream fragrance

 

By Nancy Buckley

U.S. fashion brand Marc Jacobs is looking to make it onto Valentine’s Day wish lists with an advertisement featuring the Daisy fragrance on Elle’s mobile Web site.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Qatar Airways, Art Basel kick off partnership in Doha
  3. Aston Martin loops Breitling in as global watch partner
  4. Secondhand watch market stabilizes in 2025: Chrono24
  5. Ralph Lauren turns to TV to spotlight Olympic fashion
  6. Dolce & Gabbana debuts Devotion fragrance film
  7. Armani faces $4M fine from Italian Competition Authority
  8. David Yurman selects finalists for inaugural $50K design grant
  9. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  10. Lamborghini deploys brand showroom in Egypt
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