Mobile
October 10, 2012
By Tricia Carr
Retailer Neiman Marcus is letting consumers interact with its 2012 Christmas Book through a mobile application that reads digital watermarks on the fantasy gifts pages and reveals additional content.
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","iv":"56e0493671aca6ad4f8aa9a0d8e1502d","s":"64e807a3564136d3"}
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