Print
May 29, 2012
By Tricia Carr
Luxury travel providers should take risks when attempting to reach affluent consumers via print to spark an emotional connection to the brand, experts say.
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","iv":"31ee3883ffbf274cae494f2e9fa564e2","s":"0a146c5d7fe595fd"}
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