Luxury Daily
The authority in luxury news.
Dec. 8, 2025
  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
  2. Gucci revisits archival looks in pre-fall campaign
  3. Dior goes for gold with flashy J'adore campaign
  4. CFDA bans fur from New York Fashion Week
  5. Versace announces exit of Dario Vitale as creative director
  6. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  7. RH opens Detroit showroom
  8. Rare Leica with history as papal gift headed to auction
  9. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  10. Tiffany & Co. launches About Love campaign starring Beyoncé, Jay-Z
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

Showrooming fears displaced by Webrooming cheers: L2

July 31, 2014

Still from L2's report video Still from L2's omnichannel report video

 

By Joe McCarthy

Not long ago retailers were afraid that showrooming would gut in-store profits, but now the implications of the trend seem to have reversed, according to a new report by L2 and RichRelevance.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
  2. Gucci revisits archival looks in pre-fall campaign
  3. Dior goes for gold with flashy J'adore campaign
  4. CFDA bans fur from New York Fashion Week
  5. Versace announces exit of Dario Vitale as creative director
  6. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  7. RH opens Detroit showroom
  8. Rare Leica with history as papal gift headed to auction
  9. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  10. Tiffany & Co. launches About Love campaign starring Beyoncé, Jay-Z
VIDEOS
More Videos

MORE IN Multichannel
Cunard takes cinematic approach for latest global campaign
Lexus, Universal Pictures partner to promote ‘Wicked’ film
Hearst introduces AI-backed advertising tool
Chanel connects food, fashion in latest podcast episode
LVMH employees help rewrite resale rules with ‘Heristoria’ concept
What can luxury learn from Ferragamo’s latest fashion experiment?



RECENT ARTICLES
Luxury automakers reveal new concepts, activations at Art Basel Miami
Gucci revisits archival looks in pre-fall campaign
Follow @LuxuryDaily for the latest in luxury news

The Macallan hosts exclusive residency at Rosewood Baha Mar
RH opens Detroit showroom
Versace announces exit of Dario Vitale as creative director