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Mobile

TAG Heuer stamps mobile call-to-action on Vogue ad

May 8, 2012

 

By Tricia Carr

Swiss watchmaker TAG Heuer printed a QR code on its advertisement in the May issue of Vogue to bring readers to mobile-optimized content that showcases its women’s timepieces.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
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  9. Ennismore picks Bangkok site for first-in-region SLS Residences
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