In-store
April 12, 2013
By Tricia Carr
Luxury marketers that are looking to create a retail venue with the same effect as Christian Dior’s limited-time transformation of Harrods should sharply tailor the concept.
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","iv":"547e2cf30a06b0dae01eb284cf0ed956","s":"e49797fbcf4d13a3"}
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