Multichannel
March 28, 2011
By Rachel Lamb
Automaker Porsche is attempting to reinvent the way U.S. customers see its vehicles with the launch of the multichannel “Engineering Magic. Every day” campaign that uses real Porsche customers to share their stories.
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","iv":"cea06e4a78db65b59b84f74f606cdc99","s":"7725230c5b5e2d40"}
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