Internet
November 9, 2012
By Tricia Carr
NEW YORK – An executive at the ad:tech New York 2012 conference said that it is possible for marketers to grow their ad-targeting audience in both size and precision to increase ROI.
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","iv":"c66c418b51dd2d010bf910f4e17ea73e","s":"0f9dc371bb0c4dc9"}
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