Luxury brands from jewelers to automakers have been integrating augmented reality into their marketing strategies, leading experts to believe that it will soon become a staple in luxury advertising.
Luxury brands such as Boucheron, Tissot, Garrard and BMW have recently used augmented reality to allow consumers to virtually try on products via smartphone and webcam technology. The rising trend falls in step with a Juniper study that found the number of augmented reality-capable smartphones had increased from 8 million in 2009 to more than 100 million in 2010.
{"ct":"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","iv":"7071ef94f8273d05f43eaa9a52d8f9ae","s":"086b64e64ae198c3"}