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Bang & Olufsen expands potential audience via Pepsi capsule collection

May 27, 2014

Visual artist Zosen for the Live for Now Visual artist Zosen for the Live for Now capsule collection

 

By Jen King

In anticipation of the FIFA World Cup, Danish audio and video company Bang & Olufsen is looking to introduce its B&O Play headphone series to a new audience through a globally-distributed capsule collection.

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  1. Dior builds five-story statement flagship in Beijing
  2. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
  3. Happy Holidays!
  4. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  5. Louis Vuitton shares names of final Watch Prize contestants, jury members
  6. Kering loops France’s Ardian into Fifth Avenue investment
  7. Audi propels Santa into the future with electric sleigh
  8. Harrods announces key leadership appointment
  9. Matches plots second act under new ownership
  10. Ruinart reveals annual Carte Blanche creative collaboration
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