Department store Barneys New York had good intentions with the placement of QR codes in the New York Times newspaper, but since the landing page was not mobile-optimized, the retailer may have missed an opportunity to connect with consumers.
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","iv":"93def8601b5e9ca81be508927fc915de","s":"35d59ed408291556"}