Internet
May 7, 2012
By Rachel Lamb
Many luxury brands are using email for Mother’s Day marketing and driving transactions in numerous ways including free shipping or discounting, invitations to ecommerce and adding sentimental value.
{"ct":"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","iv":"d12fefebd6cf38e0e507b748e8f80533","s":"e4b20ce7f1e33b39"}
Share your thoughts. Click here