While holiday mobile usage trends underscore iOS’ continued strength in supporting engagement, the increasingly robust Android user base points to the growing urgency surrounding the need to finally solve the equation for driving meaningful interactions with these users.
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","iv":"fec264247074fe2bdb67ec5fc1339914","s":"d300c85d07033160"}