Internet
April 3, 2013
By Tricia Carr
Kering, owner of Gucci and other luxury fashion houses, is looking to propel itself and its brands through a digital storytelling campaign.
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","iv":"415bd761b235f3b77c4841791ba01654","s":"b76d87db6856e45b"}
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