Television
June 14, 2013
By Joe McCarthy
Toyota Corp.’s Lexus is promoting its new IS sport sedan with television spots that aim to pique consumer interest by disrupting expectations.
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","iv":"9afdd38e29084d528c97a47e31b29716","s":"2d2e6ca326da24e3"}
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