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Multichannel

Miu Miu evokes human emotion through unconventional messaging app

August 29, 2014

Somebody app graphic Somebody app graphic

 

By Sarah Jones

Prada’s Miu Miu is looking to change how consumers communicate digitally by sponsoring the creation of a mobile application tied to its latest commissioned Women’s Tales film.

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  1. Air France stitches product story into fashion-forward campaign visuals
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  3. Mercedes-Benz celebrates International Women’s Day
  4. Saks Global to shutter more store locations
  5. Chanel makes ambassadorship with model Bhavitha Mandava official
  6. Rosewood Hotels introduces gender-neutral parental leave
  7. Porsche Experience Centers in Atlanta, Los Angeles log 1 million visitors
  8. St. Regis checks into Queenstown, signs on for first New Zealand hotel
  9. Luxury Unfiltered: Why most luxury brands are talking to the wrong part of the brain
  10. Diptyque partners with music platform ColorsxStudios
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