Multichannel
December 2, 2011
By Rachel Lamb
Precision-cut crystal manufacturer Swarovski Elements is taking advantage of the busy Rodeo Drive traffic in Los Angeles with its Let It Sparkle campaign that combines in-store, out of home and mobile marketing.
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","iv":"52673a5129570a5db835855b87870766","s":"8f754e97b2b2b8d9"}
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