Influencers today yield more power than celebrities to shape consumer opinion, presenting an opportunity for brands to reach their legions of followers through a trusted voice, according to a new report by Fashionbi.
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A new report by TaxSlayer dispels the myths that millennial consumers are credit card happy and inclined to put themselves in debt to shop for the holidays.
While marketers spend 4.5 times more to reach millennials on mobile compared to other consumers, there is room for improvement, according to a new report from Turn.
Despite many industry insiders predicting that bricks-and-mortar will be phased out, 90 percent of retail sales transactions still occur in-store, according to a new report by Boston Retail Partners.
Traditional in-person experiences are still essential for reaching the wealthy baby boomer market, according to a new report by WealthEngine and Forbes Insights.
Spanish-language advertisements contribute more to the growth of the automotive sector than English-language ads, according to a new report by the Association of Hispanic Advertising Agencies.
Family disputes are the largest hurdle for achieving financial goals, but communication can make things easier, according to a new report by SEI Private Wealth Management and Scorpio Partnership.
In the near-future, retailers plan to grow and invest in Web, mobile and social technologies as these channels continue to yield strong sales results, according to survey conducted by CIT Group.
Consumers should expect a reduction in holiday promotions from retailers, according to a new report by Upstream Commerce.
Ultra-high-net-worth individuals are buying second and third homes in markets outside of traditional global cities, according to a new report by Wealth-X and Sotheby’s.