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Retailers struggling to connect cross-channel dots: L2

November 13, 2014

Consumers are becoming surgical with their time in stores and online, making slip-ups by retailers reverberate further than they once did, according to a new report by L2.

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What are luxury brands expanding for?

November 13, 2014

The luxury space is becoming overcrowded and brands incapable of adapting to emergent market forces will falter, according to a new report by the Luxury Institute.

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South Korea emerging as top global tastemaker: L2

November 12, 2014

NEW YORK – South Korea’s popular culture, brands and blazing Internet speeds are propelling the country into territory that has long been occupied by the United States, according to L2′s founder at the L2 Forum Nov. 10.

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Brands look to Q4 for revenue uptick: Wealth-X

November 11, 2014

Data collected from consumers is essential for engaging and maintaining relationships with ultra-high-net-worth clients, according to a new study by Wealth-X.

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Better retail experiences depend on technology integration: report

November 11, 2014

Consumers are extremely connected through many different digital touchpoints and it is up to retailers to use these opportunities to connect with their clients, according to a new report from IDC.

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Facebook ranks 3rd for reach, 28th for engagement: report

November 10, 2014

The mix of platforms a brand invests in changes depending on the target demographic, but traditional platforms still provide a strong foundation, according to a new report by the Shullman Research Center.

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Bergdorf Goodman ranks highest for in-store engagement: report

October 30, 2014

While Bergdorf Goodman received accolades for its in-store experience, Saks Fifth Avenue received the top spot for online experience, according to a new report by the Luxury Institute.

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Enable the virtuous cycle of content and commerce: L2

October 28, 2014

Many brands have resorted to blitzing consumers with content in the misguided belief that abundance equals efficacy, according to a new report by L2 and Demandware.

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Michael Kors sets strong precedent for China store opening: report

October 23, 2014

U.S. fashion label Michael Kors’ Jet Set collection campaign in Shanghai offers some tactics that luxury brands looking to gain recognition in China should consider leveraging, according to a new report by Resonance China.

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Brand experiences shaped by people on the front lines: BCG

October 21, 2014

The perception of a brand tends to be splintered, with customers, employees, investors and influencers all holding differing views that can end up muddling a brand’s image, according to a report from Boston Consulting Group.

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