When luxury consumers are deciding where to stay as they travel, reviews posted online have more influence than similar appraisals delivered in magazines, newspapers or television, according to a new report from Unity Marketing.
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A new report by AdGooroo finds that luxury retailers outspent luxury brands in most categories of paid search on Google in 2013.
Ultra-affluent consumers appreciate the relationship-building culture fostered at boutique wealth management firms, according to a new report by the Luxury Institute.
The United States’ wealthiest consumers primarily spend their shopping dollars in-store, but only a quarter of these consumers enjoy the experience of in-person shopping, according to a new survey by Time Inc. and YouGov.
Hotel brands are increasingly squeezed by the metasearch dominance of online travel agencies and Google, according to a new report by L2.
Eighty-four percent of luxury marketers host events to reach ultra-high-net-worth individuals, according to the latest report from Wealth-X.
A new study conducted by social media advertising technology company Adaptly, Facebook and fashion and lifestyle Web site Refinery29 demonstrates the value of sequencing advertisements to consumers.
For beauty marketers targeting consumers in emerging markets it is essential to understand the grooming habits and preferred personal care products in the country at hand, according to a new survey conducted by Euromonitor International.
Jaguar Land Rover is working to reduce distractions for drivers with virtual enhancements to windshields.
Automotive brands have embraced social media at a higher rate than brands in other product categories, according to a report from L2.