Department store Neiman Marcus unveiled its annual Christmas Book yesterday, filled with extravagant gifts such as speedboats, a Ferrari and international trips for the affluent consumer who really does have everything – and wants more.
NEW YORK – Upscale electronics manufacturer McIntosh Laboratories celebrated the 50th anniversary of its MC275 tube power amplifier with a limited-edition version to be produced in restricted amounts with an event at Savant Experience Center in New York Oct 6.
Steve Jobs, the man who led Apple to a phenomenal comeback from a near-death experience and went on to change the way consumers live, work and play, passed away Oct. 5 after a long spell of illness.
The flailing euro, sluggish stock market and general economic malaise has made the luxury industry wary about whether or not the United States is headed for a double-dip recession.
Affluent consumers with children under 18 are a growing slice of the luxury market and mobile is proving the best way for marketers to connect with this segment of the upscale demographic, according to key findings from Ipsos Mendelsohn.
Menswear designer John Varvatos paired with upscale audio company McIntosh Laboratory to build brand awareness and display products through the celebration of the upcoming album from the rock band Jane’s Addiction Sept. 19 at Soho House in Los Angeles.
NEW YORK – Luxury marketers should be focusing on the affluent family as its own marketing segment, according to findings from the recent Ipsos Mendelsohn 2011 Annual Affluent Survey.
NEW YORK – When it comes to mobile holiday marketing, luxury brands should focus on in-store drivers due to the emotional factor involved with buying expensive gifts for loved ones, according to a speaker at Mobile Marketer’s Mobile Marketing Summit: Holiday Focus 2011.
The volume and pace we have experienced when designing for Apple products is nothing compared to what is coming with Google’s Android.
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