Consumer electronics

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Montblanc embraces mobile with Samsung-exclusive stylus range

September 8, 2014

Germany’s Montblanc is extending its writing instrument offerings with the introduction of the new mobile-ready stylus, the e-StarWalker.

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Savelli to auction 1.62-carat smartphone for AIDS benefit

September 3, 2014

Geneva-based luxury smartphone manufacturer Savelli-Genève is contributing to the fight against AIDS by auctioning a bespoke mobile device.

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Vertu targets aspirational consumers with concierge contest

August 29, 2014

High-end smartphone manufacturer Vertu is offering consumers a “dream come true” through their participation in its Concierge Competition on social media.

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Brikk offers bespoke options to personalize iPhone 6

July 29, 2014

High-end technology accessories maker Brikk is releasing its own luxury adaptation of the anticipated Apple iPhone 6, complete with 24-carat gold and platinum options.

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TechnoHome advances at home fitness with Technogym partnership

July 29, 2014

High-end home gym designer TechnoHome is offering affluent consumers in-home wellness experiences through a new partnership with Italian fitness equipment manufacturer Technogym.

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ROI of events exceeds all other marketing initiatives: report

July 17, 2014

Eighty-four percent of luxury marketers host events to reach ultra-high-net-worth individuals, according to the latest report from Wealth-X.

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Audi incorporates Apple CarPlay to reach tech-minded consumers

July 1, 2014

German automaker Audi will begin integrating Apple’s CarPlay technology into its vehicles starting in 2015.

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Jenn-Air hosts food-centric event for PFLAG

July 1, 2014

Appliance maker Jenn-Air is celebrating its ties to the culinary world with an event featuring the Food Network’s Anne Burrell.

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Tonino Lamborghini expands with $5K Antares smartphone debut

June 25, 2014

After an unveiling at Baselworld and a launch party in London, Tonino Lamborghini’s smartphone, Antares TL-66, is now available for purchase at various retailers around the world.

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Bang & Olufsen teams with BMW to present in-car audio system

June 13, 2014

Danish audio and video company Bang & Olufsen is joining forces with German automaker BMW to offer an in-car audio system.

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