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Vertu aims for seamless design with new tech partnership

March 24, 2015

British smartphone manufacturer Vertu is reducing its design cycles by 50 percent through a new partnership with software maker PTC solutions.

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Tag Heuer combines synergies with Google, Intel for smartwatch

March 19, 2015

LVMH-owned Tag Heuer is the latest Swiss watchmaker to announce a smartwatch, just as the Apple Watch is about to hit stores.

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Breitling positions mobile connectivity as timepiece accompaniment

March 16, 2015

Swiss watchmaker Breitling is taking the smartwatch concept to new heights with its flight-ready B55 Connected timepiece.

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Bang & Olufsen romances consumers for 90th anniversary

March 3, 2015

Danish audio and video brand Bang & Olufsen is celebrating its ninetieth anniversary by creating a “live illustration” of a love affair spanning from the 1920s and into the future.

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Swiss watchmakers take analog approach for smartwatch entrance

March 3, 2015

As the development of wearables has continued to move forward there have been ample opportunities for Swiss watchmakers to enter the space through collaborative efforts.

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Apple Watch aims for fashion recognition with Vogue ad placement

March 2, 2015

Technology manufacturer Apple has unveiled the first advertising effort for its Apple Watch in Vogue magazine’s March edition.

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Porsche creates navigation system to upgrade classic cars

February 25, 2015

German automaker Porsche is keeping up with the times by providing a new high-tech navigation system that is compatible with the brand’s classic sports cars.

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Ulysse Nardin collaborates to create new powerboat

February 24, 2015

Swiss watch manufacturer Ulysse Nardin is branching out in a new direction with the release of a powerboat in collaboration with extreme-performance boat maker Midnight Express.

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Top 5 brand moments from last week

February 9, 2015

Brands took advantage of the approaching holiday and used romance and special Valentine’s Day offers to promote purchases.

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Vertu compares smartphone to jewelry to entice Valentine’s Day purchases

February 6, 2015

British smartphone manufacturer Vertu is flaunting the “jewel-like” qualities of its latest Signature Touch Clous de Paris mobile device to compete with jewelers this Valentine’s Day.

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