There was a 16.2-percent growth in average volume-per-client emails in the second quarter as compared to the first quarter of 2011, so luxury brands need to make their emails stand out to pique consumer interest, according to a new study from the Direct Marketing Association and Epsilon.
{"ct":"H5Ex6t\/XqV+Kuy0JCilM9O0WEiAp7WlpcJ0dMJPdI+v8x91TWhEHSWGppCDZGNrujDLz2QGNWgiImT1Zb0FTCR0XBf5wfbqC+V8666DPuGycuC4kpu78mlepheBsDJbsu7GyCK9MFPzKCslpg0+LFk29rU0p+cIni9ifTsfEXm6NpLi7cOn6F7u+yc2Ah+bX5+v8+tV7SV4yQBK6vP\/78CYVd0Us2LkZrynj830dXo0LcVOzfGzjDPI9RIKKa1Jw5Tq0R1uSc6V30IOCB\/bDn2Fx\/\/3k2N8j32du35uOIFj7cPGJDmN3Lhm+yUk\/EGSxcDkbz\/IBCtXb2snxyW+o0Iwt6nGX+tLPSk7ifj5SC8XM9UTwEyulqkYvN8fwQddUWBfga69p04K6ZoIhpu6Ceimf4eDBeQ046NIfBkjluBk9n4mVztZhAZIMcbjoTY91VOX8f\/6SavMLeAkw3Y8XC6E2I96eG\/XXJZNbCP2tmQq4BibYl6TqyP2kqfnJgLcGojQyI9ptDt8q50p\/MNOyYJ06NAsnGM++tAWTv35W\/4eQQCSof+pm1+ti7vXBsHh1wgaNENHARXGODMyPRuVoQq4Ngf196fFBVXgQ\/jKQ2Y+VcXgp731USWE71yd+RLn9GNVmwEwMpYpz8FHl9lODqxPEs2M332MpeDd2a\/O04s4fcWylNayo1l\/jDUE2P2pFtnBef\/DxK4DexRbOSO7F3DRvN8njd\/n6bnBnW+k\/R31WGTz6ZgX9U3KTFyEMAJPSKOCMUgOLLr8RQg8WDrv1ldA9AdvfixLI1RDjGw9RVD0pcl8nAJLBaFr4PErco5fljEQFZP1RD7sZuSe9DJSMv9SXrF7gTZvElnC9XyrnC4T+c7wkUqHdpsCV8Z\/6SaE8en4G\/x8UHClkF6anbXp4B0lp7fJ0bckSJ+Q5Q7yGTHT8ixPC1RPB9wRTEjmocuC0shH3l72xOGhCAr95QHJJTvajO\/AumLNqabMNfNhNP1vJHrG0fsS8ij9IBnhKN22IE9Ztm8MDIdFJ\/993daJcDeIrxRZf2nrjh7vh32fbGoIdEN39DAouCRMPI+wQN+2kSJUgwjtFGUYP7AQFy8C5qIcb+AQ6fCN70kMlilEGA3OIZUvAONlSTo9cnMAbGbeYV7cUxQpXKUbdtoqAfoUPm0bvtpE4dB1oftPLFiBnpHkmAygZoHTFik4wI0d2L2wDv8Nvu2cpQeLLMVmoRjHzDgK6U\/sYAcmI+wZgtUyd4\/9ca\/uMs5SNMuFwiOBS36ObuFUWgQ1pTokGPBR50ztdm+Mhlypub0VLd6wyPGVZUl6M6fztvEvwGLTURSIFVkXAZ0XnHW2+NjpEM9eR9+Va1Xd3qefOKa8wU7GFL+pNay8xR2iFtEu\/mcwfYvXOR6tg3KvUrB3CA459\/w3iFyPXVrTwTPthuQXfn5GgaI3iIpAQ7kkDcMpD7\/pPN9SwXeBt8PXb1geqTbGxXWKOmrYjowMcENAxs6udaapoXOAFNxgTzLLXEX48CT\/V0wo7ATr+kQia0nAvj4AafFGkS39\/bVd7ew6DAtvtYlUzExDhi6fNCLqSRXH\/NKBy\/7A8dgzCyPq5IWgABLtZBtAZNYZ5mm5ny7gcKorHwr8\/tzHhwfI5B+ihzO8cS5kMCIMJTV8zc5\/+fVl0GZKG2ibRAeyIOlywGPni4Je9P83ovOpm3cAuPXqMLCUfHZ8l9GcYfo5GJLo9QOboLtDlZXTbXNjHXpTfXjhrqPrEJpYEFK8SSs4oL7YTFqqJyeBw8Sjn2YRaIZntqZ5KNEP8KNzcecAybw+q9rhLLRmzpPXB7LymlCZ8UhFwFgHwS1jPGgLcJ1kBuBr99+Azjcb5F8hJ7zXkC921Oy92QruF9AD3OysPC+4oMlqgR870zMFtPWKj3TwCdwggRvyi9GhMsHYYIKiIDEeGlVGkhe2AMarG3LW8LOh9QTVUr7mZRnaDDyu1yklTZX7IlT+jr1VVX9yYQjmZHFY+Bx7rUvGFyj0WcKXviQEGxWs56KOl5tjY4yL5AHqslIYiXkmaf1V1QCKz4BVr96xIxnJ4u9oMo0oT6xmtb6GWkIbuWh7kqWeQfoCQdGrjvyh7VW\/MMzsiDSYURSuBR4GfOvR8RkOFrqoQre3MJ1rdg496EcwfoZQ05ky9lVDD\/R5FWSFWabs4t\/vksOyNlhed2ZJa745gi+foDD2UVroUuSUFHtb\/vafkhTfuc3Dq6e94V97n+UCwQ2nfvyhmgiytFHXsuz2K7Gfmfk3n\/2H1NKlo+NTu9Rud4akWQJSu+N9I5hLt60VZP4vSZIvyqtnKlK8UhnQ9UeLliNOvldMtX6pFaNf8UjuqUQMX6lalBt461KUpBJTQ1x8\/crEiyxYBmErHCpshdQeu4jrWpA1MPx2wmqpK4oO\/0f2vRNfBM1h21qHq5Vby9tTgsKZgmgEm++hfsOJ6JTXXT0Hy2LaWew7lAH9Azjc5F0zT+oCLkfQs+8OM1zgbnhGkyOCQIbM2H0sNJ0u5lX4iFQdXf2VazLBM+4PtZgfMQDHx+VkWRt2SKyDxhJkscPalHTnvGQvmt3LW\/+L6eW4Ad7eOYCkoIfS9sPgiMQRfDDd4vxz3N8B7p3D1FPP6wzaXr1Yy97lt+ilewp858hHI4AEZEpelzneVCrgT19I+Z98VES\/h1G1DGkH\/BiFa3QIFmmDiW61p42x0rnyY+zBYh1GSPHcHNoxce7O7TM6qkVSt5wTMuHM35wna\/TomGSyZ7lLV2PGTNTBBdfbTlKz+Y8h1tjdQXvnY7s9dnq0qkfK5zqZ51VIxzbjSWxk0AmORpQj2M0+bNT3FRtC9Brp\/xj38eNAWqucJQ1QVnDCsHKPvvgrnkP3QQyfNDxk61YOTtsiMyrE9wWD3kK05gpbtyEordxaIHbbJVrzjfC9fHV\/RNT2ltp2AZmhMs\/GTOvAdnHUYjnlvYOmUwYsvYxU36lJSTNtKYTEC40WMdYvoqaKQoYZN1M5CIPF669af1qSJhGz7U8Zw\/Ixk3y7Xo654PCQKlX71FajiuAK\/+4\/C\/poLvbPp1iaxoHA+8yVkCs6ab+sUofykuEbT2fqBHQnKqdqess1QTF3Y+q2inO1U\/+ifjrGrdGLNwP40Nu+5LjxK2ax\/Jq0S2d7gzN7Ue5HQJyRsnz9tFlhfDHM+\/MIdRZaiN\/wA7nQhVNKNw8Dtkh1WucHU2lGXUtE5QOUIr+axtSabWvftTN0NgVgO8V5unkLnUtmoEsc0APD4NYyKzQq4ZxfbnPF\/5xtMB1zMHbpJzPfM79oMKaCDdvGXQhlxnXXHNLKDF7Ph3omKuleVBiym2Rk6GoFs5fawQmf8YZ5bI72IkvlRKVmOiQUiuWThLquov10dva3YvMZCFqEzX3\/QXzAxBMWrfQf2faNQp9lUSZjskviQ7JeX+o5eIZx56LglY9w0IRRral79C5nlWfQBTJ5KZJGSwrXmA9pzHyv5H8LBHdGU84mQO7\/zVNWtdoRpItvICzBjtPmY\/HAyCiDoHoTcVyvDExq6qRs1cf8IEnMUVtZKYtvgpGW\/TK+uQKTTtLcYICYhUr2hPl1JmR6L24\/B\/ZrDtf677GaER8tOybAMaPgPQvTKr08TX8GXKfc6\/t0H481MiPrifcGfmXScd6PsyrdVOVF+9KvHVBquU0zzr4pWRrlKYlaSrmQDxEqk6gkcPZR617g0JQlRxTKoyi+ia8xDXTlQseIV\/qC3SwD3\/HOVD40QoLNSfFzYunS6O\/aiPnqiO7v2l62HP4IundFWgtA8lz9ktaPph+rLvzhdpDQvHUuZ5qz+jqdDVrekb04VBMquqT\/YWgZvjS6S71jfHS2Yyh\/eQTG3+kaMUbdl7NBsu0uBO7xzJE0liOQ0x2Fn5BTJik7uQ8s1DtCLeLhBLaPbxSGMs5cI044EZOVbcPLAAJ7MWx2QC6g4TwHbk\/QWul0zc3oXxLU7xcEkAuELjstRUR2OyPgXH6J8VbzwIpKeH00sevJmlSH0I2KWruYhPZHEChpxTConvy\/\/HtpJd0m45zIhWlLh6J1GK\/SgW3+uDeYyZA8I024HOMw+8\/GDzUknVXCx2Usp0r8V6byHDVJP+AWpAUvL0tifJikXCw4czX+s+22TqduNUTMOYByDiq5cEjEeeJ5YO5OvPJG303KQR\/yfXFEP9q0cSItBxDOfCjgjoxp27ZU8nhYa6jwIlRgVbvwxYQgC0YgCY75KvJdeTt5a1Yafg4OF3fvJ1dqWcSvAvSC5oIkGJ2EbiY6wyEgpmGsavC\/XAnmkAg\/Fyjx8QWp5Hy1i4hRRj6XjEco2mHZUHNtvmGqEQzLCJ2mA2bbzvJYd8iYn40YEsSoPVKCeY59DC6Mg0JSEiaOD6lysTGODKK25VX6qA75+BPoFxUqT\/NG2zKc+ohC6p2xSXahN4Wl0ZgkzO882OajLEHL4wBdKRy5g8Vigy7ZjtNWcLCMys4tNkkAsa5wWABtZSLW7GUL44EwpXHebo64BezFDglDTJc\/r8c7KXPJGDERI7kEybT1FUyax4Bdnhrc6RYEm8j4Hb5WHFHuH1wPfnvmb4y1lNEkgWd58mYa\/PpzpsLnYZ3KdgLn6YKmywA7rB0bUAT00OmXHUs3rXWXspXmV\/CbKW6vR+hBwDhDIviKUuur2ANi10ftZXXVavtp4rk\/ENJ2tmq94Ff3jjrYLNXRvlrJl297IVs2\/Bt7s8KBwNMAvnPxLq0UB6E46YW9A5B+fT9QefumndXAQz1IIdT4RkUX7Xxhf+uVGHJKvzAndl8t8YRqOkklDFJGNrg76TVJjaqRdiwhw\/RU8STg3u5UBOqCua9K4Hl7OOo\/xWhrLGDPtMDHk4iT0j66Ep0nF09PzFoO657nS2KnPT\/OvWUouzIGCZ1D72Tece7\/CjXpGQ4nBfm9nmAk3qXzthxKWNAbuojFinHBIPRmsZ\/f2Vnm1ZASqRBxp4\/HYzcjTkHPKBb3idAc9pnvvDgjocM\/voK8FpVV8HkFlnnqgn\/czW7yc5l033gkE3wE5TP3YuZvWvoCuC6GJwekVn58gsIZSiJvMo1i4cEb7ns4AKSoggiVcsbPaoCbQ0JWvMZTkk4UoKj7M9vTricTdObkCwdHB7Xwu70HG5yTne6gvWe8vVXQ4rqIpyKuBa4bujdUL7MmyTJlLVqktByrjmXNx9++1jsERYBvniiBDDxhtHtrOGwS0PRW6\/IWS8cTupds27orK1VFegQkpWhMGkjatmaemlVQxFZNGSsvyfK+l1ostU1Z2J7HaDNEAxx2DSlNmleqXVFLoz8cp0YYQwd5YdnZGz\/iCpQXEh33HvOkWvwUl4OmEGhBb7IUCRpHkR2\/ALxN283d2W4iy0NN51kTREUWUb3ksc42EetHLo6WnxXXycW74gXJ\/NmARckznFGvIqv5+RztgXXlA7BFtNx6tTzrxv0QUviu72\/DWqPQ7yreiOPRFTbU1Eu298hjac43a\/dS5g66aYMMxbiDvzLUwskrUsUgFCF0GQo\/\/Re6e2DeNlqOz3vikIxgjdZA7OQtnRMVpSIcGoMa+nHLrdPkZ20HUXRDR8Taasxjynuil9dcCIg97y\/IRTQ4NQLMsBvpXOldrO8PGbM4CdmNwToRDbIH32yRjoW\/lJCw3YegiIkbaxCV3SJzujaAZHdgCKZOylReFGsUazzma9KvEJ5KilimpSAigomx+Wsd\/AemAu941BngTvU0cgJ7eOcQ+guX76fpaC6Gugcqemy7GStZ6tjJ8lCXOwiA\/4gpIJ4FXeRMI\/l3y3WRY9VWMiloDttqHpJ9XLMhmbjch\/pLSJN8h3Z697payWpqgqnrYe8MDHfIoDDhQCiS2ge\/oEojB5UcBD31hekAmYBxdkO80oiAM14FubzUeaRohQvEHZNlBt87LwIuIvte6CgWzX6rfpSrTDIUkBhFS\/0D6xpAxijumOXL656dWUjojVJ9eyZfoEnFMtLF3zyinkaPMEaPUgTar8mP2HndYrroF2\/3rQgPlVkrAkazwAdhAXVhDvYLXi4PCUkp7FBcs4wgZvW40wPF9eBCH92GaHdGpRe8Hr5ZSEGtbKFqgTODJS\/gA+LtsnFKmrm6OgYUS9\/CWgDnOtbakWtXcAyU91K3j65R9kKIIIyCaYTs9EtuKUbqPf8URkOEa2FmZsxS3JuIpw4Siv8IkOAC3+79HyJU0iJAjZQH+nRDgRSKa5Bn240ilB7Bi\/MxljVrwUpxZaeVniClNmPBLNJyah4zA+cggqoovyLYa7jkL00d5Ikt3OPntXvPuZUYEL7evM5gX3iAXFfX9MyK0rAbXRKovXCq7d0I8vCEUCmtBzku2ZIRKLtF407s1ny+w4i1x+h5wunGzsynk8cz4+iAG0qUMC+1jsm+QaEeiThhRbL5MHtvQ+ij9RxL8fevyrZdxhTGye1Z7APAV6T30BE9K+qjyFvjH4+s91LJeJ0ne+c3ngYuaxf8P5oDN0754ogrdyLkF32FVD4XPvGPdollGMlf43yjSJP63KWdroAm39W1c70bPs735I65pwT7ZpJBXxl0sx2vMpMww+VFMEGs+xT5HWFKtZz52iMFV68za8UUzudfs29bNqM4jYOZ+OuRwb1J326pzGMu+EoKwp9Rj2++yT7MMt4o7XhsFZJuGzUXEVkA6gAzx26piTtzfxL7QLioEbn7LsS7ur7I1fAuYdHzB\/dHUdQ\/j9o7Gzcm1GwSAQCluS\/HSb7BIq62gVjw082k8SO0sOqPjRDnmGmZTSi9sR6vw3eRkJEml62P6wh5hDY2llw795LJp1NOsiL69NwQOhtzc6YUeCYZnVmJtNho+GjIfHff1xbarDL+7gwLN8vNumSkBjum18NPXvFCcG3yrOJcVEP5jKwOWERQg6ZkpLVu3xpQAPPrwO8bntwJWcsFLpLDMUui7wNugrl9FxloFwojSy0ovAls5fZ3+vTyJOFMwOzEu51a7AeV8TMI4JTJW6erMjXte3ARd\/aLNIErhSeYuV2DX12kVPoUnE+\/yzUoW+RsumjZhnTO8m9ei2zOOCm3P0Ejuk5XsGFnS\/ydUcSZnynbOFltOJI3ZZspy8UZAzcb6xnxqd9RhGbNVeOlxiWc\/tWIAWXTm3+EVf0zFrRl6i6hwxYOrMHJxJqJ9dzGu02JXnf4FD7BtqIL9CAc\/MTR2CMiEhAtCres1URRxCwE\/5QS9P9x7IE+arWV6LLD6THqB3biS9+hHOzFv31JIP8QdKqBEcx59XHUD8NWerI0gGRFpwjAH30SQb9AiYYvV6iux6L9tAtQoqBWI6gzLXnMGz54TUW5565vbvpeks75p59tFITx4gH31Dbgw+PGa+JV426mvkp5BHQ7UV8gZn5FicrRH5fWfg92wbgiav+qv10pp9sP5pfczjsWSF01Bhm6qpyhKxypiBYdt2RcFcERJ1GzrfMIbmeaeQ\/L7ToKq5TZz1eaX4EA4h+Z9OfJgx0Wg4RBKTlXyL+oxFG39yblsjEGiC0qPTPcuEQ7VZN9wpQQpURzFTqnP93QN6+ecZ51olVFUpM\/+KKpDseP\/RtMH9Dcy+e018LkYE5CrjuaNIS\/MK6LxSiGNZ35J8JRWM6VZn+Fh5kXmYgoY8FvLfTF1CHVFpSvCRNhUiFLlaLhxWWibtizRQ4JUxIPWOLD2xH\/quuZjAVAVAhl0CmgJMXSEEyDOMZCAGVMDf4Zr4IzGCgXvr4SMlLJQ","iv":"bf3d762716e32399767d1700e0a6bbde","s":"637a77cbc3a2e759"}