Mobile
October 10, 2012
By Tricia Carr
Retailer Neiman Marcus is letting consumers interact with its 2012 Christmas Book through a mobile application that reads digital watermarks on the fantasy gifts pages and reveals additional content.
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","iv":"587649a95349885dceb0acb60bec2399","s":"cfa1b925a66f8b90"}
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