Mobile
March 25, 2013
By Erin Shea
Just 9 percent of U.S. consumers trust text messages from marketers, while 12 percent trust information on mobile applications, according to a new report by Forrester Research.
{"ct":"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","iv":"9dc7f3c7ddcaafc1ad5eb9c1a5a3c0eb","s":"96150e57003af5ec"}
Share your thoughts. Click here