Online retailer Ssense has teamed up with London’s System magazine on an ongoing music video series that will stream on its Web site along with related content.
Articles Tagged ‘ecommerce’
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Today in luxury marketing – Louis Vuitton drives LVMH’s Q1 sales; Burberry designer CEO shows shift to creatives in luxury; BMW’s big weapon in the luxury sales race: SUVs; Google checks in to the hotel business.
Today in luxury marketing – Kering aims at sustainable python sourcing by 2016; Aston Martin said to hold Daimler talks on luxury SUV; Growth is global – LVMH watch chief; Why some luxury brands still don’t sell online.
Apparel and accessories label Tamara Mellon is taking control of its consumers’ shopping experience with a redesigned Web site that mixes content and commerce.
Italian cashmere brand Loro Piana is channeling Olympic fervor to generate interest in its sports-themed limited-edition blanket collection.
French leather goods house Louis Vuitton attached personas to select models from its men’s bag collection to showcase the products’ utility.
Although ecommerce fraud has stabilized in recent years, the battle waged by fraudsters has grown increasingly complicated and retailers are not keeping up, according to a report by Forrester Research.
Canadian retail conglomerate Hudson’s Bay Company has tapped the former president of Saks.com to oversee digital marketing for all of its retail brands.
U.S. fashion designer Michael Kors partnered with his friend Gwyneth Paltrow on an exclusive collection for the actress’ lifestyle Web site goop.com.