British online retailer Net-A-Porter is embracing ‘70s style with an exclusive capsule of shearling garments designed by Italian fashion label Marni.
Articles Tagged ‘ecommerce’
Today in luxury marketing – Massimo Giorgetti takes the reins at Pucci; Who’s winning the ecommerce race?; Della Valle rules out selling Italian luxury goods group Tod’s; Where London’s “print” designers went next.
Global heterogeneity presents many obstacles for brands looking to maximize their share through localization efforts, according to a new report from L2.
British online fashion retailer Farfetch is expanding its network to include brands using a new business model, Farfetch Black & White.
Luxury Daily’s live news from Aug. 27 – Purdey emphasizes quality via pre-owned authentication program; Fred Segal pulls up its denim roots in ecommerce debut; Regent Street gets in the sartorial spirit for first Fashion and Design Month; Printemps schools consumers in history of elegance via timeline displays.
U.S. department store Fred Segal has launched its first ecommerce- and content-driven Web site.
The new feature allows Pinterest users on iOS to search for specific products to buy. The addition to the app brings the social platform into the forefront of mobile commerce, and gives Amazon and Etsy a significant competitor in the space.
Swiss watchmaker Officine Panerai is entering ecommerce with its first-ever online boutique in the United States market.
Luxury brands are generally expanding their offerings online, with between 5 and 6 percent more high-end items available via ecommerce in the spring/summer 2015 season than the fall fashion season, according to a new report by ContactLab and BNP Paribas.
Over the course of the first half of 2015, marketers strove to prove that print is not dying but undergoing a renaissance that embraces digital while remaining true to tradition.