Articles Tagged ‘ecommerce’


Dealing with the mystery of ecommerce attribution

October 20, 2014

Attribution of digital sales can sometimes seem like a grab-bag process, with critical junctures of the consumer journey totally disregarded, but there are models that can add some sense to the equation, according to a Leading Hotels of the World executive at Luxury Interactive 2014 on Oct. 15.

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Net-A-Porter exec: When consumers click, they should see everything instantly

September 10, 2014

NEW YORK – The online purchase funnel is rife with places for consumers to abandon carts, according to an executive from Net-A-Porter at Luxury Retail Summit: Holiday Focus Sept. 9.

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Jean Paul Gaultier teams up with Lindex for affordable collection

August 19, 2014

French fashion label Jean Paul Gaultier is entering affordable territory for a brief period with a collection at Scandinavian retailer Lindex to help raise money for breast cancer research.

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Tamara Mellon rounds out ecommerce with mobile site launch

August 11, 2014

U.S. fashion label Tamara Mellon is driving consumers to its new mobile site with an email blast and exclusive offers.

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Selfridges offers Cartier click-and-collect to enhance ecommerce, in-store experience

July 31, 2014

British department store chain Selfridges is welcoming French jeweler Cartier to its Web site for a spin on traditional ecommerce through a mandatory click-and-collect option.

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Alipay’s ecommerce solution for luxury brand expansion in China

July 29, 2014

It turns out that the Chinese, both in rural and urban areas, empowered by China’s steadily solidified infrastructure, prefer conducting all commercial transactions online or on their mobile phone.

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Neiman Marcus enables Visa Checkout to boost ecommerce conversion

July 18, 2014

U.S. department store Neiman Marcus has added Visa Checkout as a payment method for its ecommerce site to make shopping online easier for its consumers.

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Zegna offers overnight shipping exclusively to US consumers

July 15, 2014

Italian menswear label Ermenegildo Zegna is making it easier for United States consumers to shop online with the rollout of overnight shipping.

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Neiman Marcus introduces click-and-collect to improve cross-channel experience

July 11, 2014

Department store chain Neiman Marcus is offering consumers the option to purchase online and pick up in-store.

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Nordstrom integrates Instagram to create shopping experience

July 10, 2014

Department store chain Nordstrom is using Instagram to encourage consumers to purchase products featured on the social media platform.

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