Articles Tagged ‘luxury retailers’


Oscar de la Renta, luxury retailers, Balenciaga and Burberry – News briefs

May 23, 2014

Today in luxury marketing – Oscar de la Renta names new CFO; Luxury retailers to rich surge, others struggle; Balenciaga sues Steven Madden, alleging “motorcycle bag” copy; Bailey’s first report card.

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Bergdorf flaunts beauty products via mail catalog, QR code

January 11, 2013

New York department store Bergdorf Goodman is flaunting its beauty products through a mail catalog that contains a QR code and digital touch points so that recipients can connect to the retailer on multiple platforms.

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Saks drives post-holiday foot traffic via beauty month offers

January 7, 2013

Department store chain Saks Fifth Avenue is driving post-holiday foot traffic with daily beauty offers through this month.

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Saks, Jaguar Land Rover, Lincoln and luxury retailers – News briefs

December 12, 2012

Today in luxury marketing – Southeastern Asset Saks’ biggest shareholder; Jaguar Land Rover looking at building Saudi Arabia factory; A new ad agency for Lincoln; J’Adore online at $50 less spurs virtual sale Down Under.

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Mr Porter pushes holiday buys through latest brand newspaper

December 11, 2012

Men’s online retailer Mr Porter is stepping up its holiday marketing efforts by pushing gift ideas through the November/December issue of the Mr Porter Post.

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How Thanksgiving became a global holiday

December 7, 2012

The U.S. Thanksgiving holiday is quickly becoming a shopping phenomenon as international customers are spending more each year Black Friday through Cyber Monday.

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Harrods boosts ecommerce via British Vogue’s Online Fashion Week competitions

December 5, 2012

London department store Harrods is bolstering ecommerce through digital shopping events that align with British Vogue’s Online Fashion Week and include a “Hide & Chic” competition, silent auction and other exclusive offers.

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International consumer purchases tripled on Black Friday weekend: FiftyOne

November 30, 2012

International consumer purchases at U.S. retailers tripled Black Friday through Cyber Monday, according to data from FiftyOne Global Ecommerce.

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Barneys lures mobile users with holiday scavenger hunt

November 14, 2012

Department store Barneys New York is engaging consumers in its Electric Holiday campaign by giving away gift cards through a mobile scavenger hunt during which clues are sent out through Twitter and Instagram.

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Michael Kors, Ralph Lauren bestow million-dollar donations to Sandy relief efforts

November 14, 2012

U.S. fashion label Michael Kors is donating $1 million to the American Red Cross Disaster Relief Fund to aid in Superstorm Sandy cleanup, showing leadership at a time of hardship for many consumers living on the East Coast.

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