German automaker Mercedes-Benz is once again the top advertiser in the luxury automotive game, according to advertising consultancy firm Ace Metrix.
Articles Tagged ‘Audi’
Compared to other premium vehicles, Land Rovers are expected to depreciate in value the least over a three-year period.
German automaker Audi is expanding its boundaries with a new mobility service.
German automaker Volkswagen’s emission cheating scandal may now include Porsche-made models.
German automakers Mercedes-Benz, BMW and Audi are among the leaders in strategy and execution in autonomous cars, with Tesla and Jaguar a bit further behind, according to a new report by Navigant Research.
Luxury Daily’s live news updates from Oct. 8 – David Yurman enlivens holiday advertising with Technicolor imagery; Kering blends affinity for film, sustainability in co-produced documentary; Moschino gets squeaky clean in Fresh fragrance ad; Audi September sales grew even amid emissions scandal.
The emissions scandal at Audi’s parent company Volkswagen appear to have left the automaker’s sales largely untouched, with the brand increasing its deliveries 6.8 percent in September.
Brands are increasingly leveraging mobile’s potential to connect with consumers in a memorable way, whether over shared interests or widely celebrated events.
The third quarter of 2015 offered social videos that varied from comical and whimsical to sophisticated and inspirational to show brand and industry breadth.
Luxury Daily’s live news updates from Sept. 28 – Dolce & Gabbana captures runway from different angle with model selfies; 2.1M Audi vehicles impacted in Volkswagen emissions scandal; Tag Heuer enters Chinese ecommerce on JD.com; Four Seasons lets guests own a golf course for a day.