Articles Tagged ‘Audi’


Audi leverages Bowie, Super Bowl to make a connection

February 4, 2016

German automaker Audi is blasting off to showcase its latest vehicle in style.

Share on FacebookShare on LinkedInShare on Twitter

Harry Winston, Tod’s, St. Regis and Audi – Live news

January 26, 2016

Luxury Daily’s live news from Jan. 25 – Harry Winston examines multifaceted founder in Geneva retrospective; Tod’s bands together international influencers to introduce Leo Clamp; St. Regis plans fifth UAE opening for Palm Jumeirah island; Audi pits Q7 against Yeti to show “legendary” capabilities.

Share on FacebookShare on LinkedInShare on Twitter

Audi pits Q7 against Yeti to show “legendary” capabilities

January 25, 2016

Audi of America is proving its quattro all-wheel drive technology is worthy of folklore in a new spot for its Q7 sport utility vehicle.

Share on FacebookShare on LinkedInShare on Twitter

Automakers showcase technological innovations at CES 2016

January 8, 2016

Technological innovation reigns supreme for automakers participating at the Consumer Electronics Show in Las Vegas Jan. 6-9.

Share on FacebookShare on LinkedInShare on Twitter

Gilt, Barneys, Marc Jacobs and Audi – Live news

January 8, 2016

Luxury Daily’s live news from Jan. 7 – HBC makes $250M investment in multichannel with Gilt acquisition; Barneys plans mid-February opening for downtown flagship; Marc Jacobs curates diary of personal muses for spring campaign; Audi pushes autonomous driving to its limits through testing agreement.

Share on FacebookShare on LinkedInShare on Twitter

Audi pushes autonomous driving to its limits through testing agreement

January 7, 2016

German automaker Audi is putting autonomous driving to the test through a multiyear partnership with Thunderhill Raceway Park.

Share on FacebookShare on LinkedInShare on Twitter

Top 10 luxury advertising efforts of 2015

December 22, 2015

For luxury houses, positioning is essential and many brand marketers used advertising campaigns to ensure their message and happenings were received by discerning consumers.

Share on FacebookShare on LinkedInShare on Twitter

Loro Piana, Saint Laurent, Bulgari and Audi – News briefs

December 8, 2015

Today in luxury marketing – Loro Piana preserves its heritage and looks forward to the future; Saint Laurent opens in Tokyo; Bulgari and the era of the global jeweler; Audi’s Stadler says automaker will stay focused on 2020 goals despite diesel scandal.

Share on FacebookShare on LinkedInShare on Twitter

Tamara Mellon, holiday windows, Manolo Blahnik and Nokia – News briefs

December 7, 2015

Today in luxury marketing – Tamara Mellon: A quick stay in bankruptcy and partnership with NEA; In digital age, holiday windows still drive sales; Manolo Blahnik shoes in court; Finland’s Nokia closes maps unit sale to German car makers.

Share on FacebookShare on LinkedInShare on Twitter

Luxury automakers lead the way in effective TV advertising

November 23, 2015

German automaker Mercedes-Benz is once again the top advertiser in the luxury automotive game, according to advertising consultancy firm Ace Metrix.

Share on FacebookShare on LinkedInShare on Twitter