Articles Tagged ‘Luxury Institute’


What luxury marketers should expect in 2015

January 2, 2015

In 2014, luxury brands had a positive year as marketing strategies saw influence from research results, and in 2015 researchers are predicting a forward-looking outcome as new marketing plans are implemented into a more stable economy.

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Luxury brands must understand consumer spending levels

December 31, 2014

When it comes to luxury products, 73 percent of luxury consumers consider quality to be the most important attribute, according to a study by the Luxury Institute and Epsilon.

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What are luxury brands expanding for?

November 13, 2014

The luxury space is becoming overcrowded and brands incapable of adapting to emergent market forces will falter, according to a new report by the Luxury Institute.

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Bergdorf Goodman ranks highest for in-store engagement: report

October 30, 2014

While Bergdorf Goodman received accolades for its in-store experience, Saks Fifth Avenue received the top spot for online experience, according to a new report by the Luxury Institute.

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Brands recalibrate focus in Japan to appeal to younger consumers

October 29, 2014

The Japanese luxury market is witnessing a resurgence of interest by brands as the Chinese and Russian markets face uncertainty.

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Luxury Institute, Magellan Jets, Starwood and Lalique – Live news

October 23, 2014

Luxury Daily’s live news from Oct. 22 – Luxury Institute creates process for brand growth; Magellan Jets opens office in Orlando; Starwood renews partnership with Mercedes Formula One Team; Lalique designs writing utensils with Caran d’Ache.

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Luxury Institute creates process for brand growth

October 22, 2014

Luxury Institute is introducing Luxcelerate, a seven-step process that aims to increase sales performance through the improvement of client relationships.

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Digital assets are ahead of brand representatives

October 14, 2014

NEW YORK – As retailers update stores to meet customer expectations, they must ensure that sales associates maximize the potential of digital touchpoints, according to a workshop session Oct. 13 at Luxury Interactive 2014.

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Adjacent luxury real estate markets surging in US: report

October 2, 2014

A new report by Coldwell Banker found that areas adjacent to luxury hubs are benefiting from rising prices and dwindling inventory.

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Leading Hotels ranked top brand in China: report

September 26, 2014

Global hotel brands often have a reputation that differs markedly across countries, reflecting the challenges inherent in scaling service, according to a new survey by the Luxury Institute.

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