Articles Tagged ‘retailers’


Major retailers are missing out on mobile revenue

May 23, 2014

According to Forrester Research, mobile devices generated $50 billion in revenue in 2013 and are forecasted to generate $82 billion in 2014. Consumers using mobile devices spend 86 percent of their time within applications, making apps the clear leader in driving revenue over the mobile Web.

Share on FacebookShare on LinkedInShare on Twitter

How retailers should select their mobile payment platform

March 25, 2014

Over the past few months, I have had a number of boutique retailers inquire about implementing new point-of-sale systems and mobile payment solutions for their business.

Share on FacebookShare on LinkedInShare on Twitter

Will luxury brands embrace Bitcoin?

January 28, 2014

Luxury brands have been notoriously diffident when picking up emerging technologies, acting only when the coast is fully clear, but Bitcoin may provide an occasion to change that reputation.

Share on FacebookShare on LinkedInShare on Twitter

Do luxury brands need pop-up shops?

October 21, 2013

I had the pleasure of visiting the Hermès pop-up shop in New York a couple of weeks ago and it begged a question: Are pop-up shops an effective retail strategy for luxury brands?

Share on FacebookShare on LinkedInShare on Twitter

6 geofencing tips for retailers to deliver targeted advertising

October 15, 2013

Considering a geofencing campaign? There is more to it than simply marking a territory and waiting for customers to walk by.

Share on FacebookShare on LinkedInShare on Twitter

5 factors to consider before entering mobile commerce

April 17, 2013

Analysts project that the mobile commerce market will reach $31 billion by the end of 2017. As this growth takes place, we can expect to see more than a handful of major retailers battling for their piece of the pie.

Share on FacebookShare on LinkedInShare on Twitter

Driving retail revenue through mobile apps

December 27, 2012

Although most retailers understand the importance of mobile and have started investigating ways to engage their customers, many have not used the medium to its full potential.

Share on FacebookShare on LinkedInShare on Twitter

Retailers turn to push messaging to reach holiday shoppers

December 21, 2012

Smart retailers are finding that it is becoming less about replacing the in-store shopping with mobile commerce, and more about bringing together all channels to create one great customer experience.

Share on FacebookShare on LinkedInShare on Twitter

Mobile’s threat to traditional retail

December 13, 2012

It is time to think differently about how retail works as lines become blurry.

Share on FacebookShare on LinkedInShare on Twitter

How Thanksgiving became a global holiday

December 7, 2012

The U.S. Thanksgiving holiday is quickly becoming a shopping phenomenon as international customers are spending more each year Black Friday through Cyber Monday.

Share on FacebookShare on LinkedInShare on Twitter