German automaker BMW is augmenting the i series mission of sustainability with the debut of the BMW i8 at the Frankfurt International Motor Show Sept. 10 that targets racing fans and environmental enthusiasts.
Articles Tagged ‘BMW’
Today in luxury marketing – BMW owners waiting for repairs on supply chain breakdown; Ferrari plans more hybrids to follow LaFerrari supercar; Santoni aims for eco-friendly luxury footwear; Tesla luxury buyers step up to $90K, car prices rise.
Today in luxury marketing – Saks reports weak second-quarter sales, deeper loss; Swarovski aims for top jeweler spot; BMW mulls building a new assembly site in Mexico; Get your car washed by Anya Hindmarch.
During the first half of 2013, luxury brands revamped names, logos, Web sites and campaigns to bring their brands into the future and remain current to consumers.
Today in luxury marketing – Prada says China still giving a boost to sales; Oscar de la Renta, John Galliano explore role at house; Swiss luxury retailer Richemont plans India stores; BMW sales growth outpaces Mercedes, Audi in China luxury car race.
Today in luxury marketing – LVMH stealthily grows its hotel power; BMW recalls more than 140,000 cars in China; Mercedes considering production of luxury cars in Brazil; Emirates launches luxury private jet service “Emirates Executive.”
Today in luxury marketing – Louis Vuitton investigates sexism and racism claims; Bottega Veneta says H1 2013 sales grew 12.9pc; Bidding begins on Jones Group; BMW profit declines as spending up to keep ahead of Audi.
During the first half of 2013, luxury marketers made use of mobile technologies to improve their offers and relationship with consumers on the go.
Today in luxury marketing – Hugo Boss Q2 profit beats estimates on stores; BMW’s China joint venture hits speed bump; Luxottica has its eyes on Brazil and Asia; Luxury watch store robbed in Cannes.
Today in luxury marketing – LVMH shares jump as Louis Vuitton calms worries; Former Tiffany executive pleads guilty in theft case; BMW launches its first mass-production electric car; Mercedes-Benz to debut Silver Arrows Granturismo luxury yacht at Monaco Yacht Show.