Luxury Daily’s live news from Oct. 1 – Ritz-Carlton furthers sustainability efforts with grow house operation; Hermès stages arm wrestling battle to promote bracelet range; Robb Report pays homage to luxury collectors in dedicated list; Italian designers see 324pc social action increase during fashion week.
Articles Tagged ‘Hermes’
French leather goods maker Hermès is hosting a battle of the bangle bracelets with a social video and newsletter campaign.
Nothing tells a story like a good movie, and brands often take advantage of that to create engaging content that can clarify goals, brand values or feelings that are associated with particular products.
Today in luxury marketing – Why DKNY’s new logo is kind of a big deal; Estée Lauder still sees opportunity in troubled China; Jane Birkin and Hermès resolve differences over croc handbag; Chanel profit beats rivals and makes owners $3B richer in 2015.
French leather goods house Hermès joined in the fervor during consumer electronics brand Apple’s Cupertino, CA, press conference Sept. 9
French leather goods maker Hermès is introducing consumers to its universe of menswear through “a man, a list, a twist.”
Luxury Daily’s live news from Aug. 31 – Timothy Oulton hosts dinner party revival to explore brand ethos; Tag Heuer illustrates Swiss, Chinese friendship in glacier concert; Lanvin’s Alber Elbaz offers introspective exposure via photography; Hermès strolls through its history, cane in hand.
French leather goods brand Hermès is walking the walk of elegance in a social video exploring its founder’s collection of walking sticks and canes.
Connecting with consumers has evolved from product-driven initiatives to efforts concentrating on personal elements.
Luxury Daily’s live news from Aug. 28 – Hermès says considering new name for iconic Birkin handbag; Four Seasons remembers Canadian runner with cancer fundraiser; Valentino illuminates collection inspiration in astronomical film; Aston Martin blends style and service in strategic yacht brokerage partnership.