Luxury advertisers such as Ralph Lauren, Cartier, Tod’s, Tom Ford and Versace had a part in bringing the spring issue of DuJour up almost 10 percent in ad pages since the winter book.
Articles Tagged ‘Jason Binn’
Lexus, David Yurman, Audemars Piguet, Cartier and Hermès are among the advertisers that make up the 87 ad pages in the second issue of high-society publication DuJour to target the pool of affluent readers.
Ralph Lauren, David Yurman, Estée Lauder, Dom Pérignon, Audemars Piguet, Breitling and other luxury advertisers scored key placements in the inaugural print and online issues of status publication DuJour.
Former Niche Media CEO Jason Binn will publish a new magazine this fall in collaboration with Gilt Groupe, a venture that advertisers should take note of for future print campaign placements.